Black Friday 2025 is already in full swing, and some of the biggest retailers have launched early deals you can shop right now. Whether you're knocking out holiday gifts, refreshing your home before hosting, or grabbing winter fashion for the family, these early sales are worth jumping on. Here are five of the best early Black Friday events happening now — with the top finds from each.

1. Walmart — Huge Savings Across Home, Toys & Tech

Walmart’s early Black Friday event is stacked with rollbacks across every major category moms care about — home, kitchen, toys, beauty, and more.

⭐ Best Walmart Finds

Robot Vacuums & Stick Vacs: Early markdowns on Shark, Dyson alternatives & self-emptying models

Kitchen Appliances: Air fryers, Instant Pots, Keurig machines & mini appliances

Toys: LEGO, Barbie, Hot Wheels & toddler learning toys

Home Essentials: Bedding, storage, small furniture & holiday décor

Walmart is especially great right now for giftable items and big home upgrades on a budget.

2. Target — Deal Days on Home, Fashion & Everyday Essentials

Target is rolling out new early Black Friday deals each week, and moms can stack RedCard savings for even bigger discounts.

⭐ Best Target Finds

Vacuums: Shark, Dyson & Bissell models

Kitchen Deals: Pots, pans, air fryers & coffee makers

Holiday Prep: Ornaments, trees, stockings & décor

Women’s & Kids’ Clothing: Cozy pajamas, sweaters & outerwear

Beauty Gifts: Makeup sets, skincare & hair tools

Target is perfect if you want stylish home pieces and reliable curbside pickup.

3. Wayfair — Massive Markdown Event for Home Lovers

Wayfair’s early Black Friday sale is ideal for anyone wanting to refresh their home before guests arrive.

⭐ Best Wayfair Finds

• Area Rugs: Huge price drops on popular sizes
• Holiday Trees: Full, flocked & pre-lit options
• Accent Furniture: Benches, side tables, bar carts & storage
• Kitchen & Dining: Bar stools, cookware, dinnerware
• Outdoor Decorations: Inflatables & lawn décor

This is one of the best places to score large home pieces at a fraction of the typical price.

4. Old Navy — Up to 50% Off Cozy Fashion for the Whole Family

Old Navy is already offering deep discounts, making it the perfect stop for moms shopping winter wear, matching family pajamas, and festive outfits.

⭐ Best Old Navy Finds

• Cozy Women’s Sweaters: Chunky knits, cardigans & turtlenecks
• Matching Family Pajamas: Always a bestseller for the holidays
• Kids’ & Baby Clothing: Fleece, jeans, winter coats & holiday outfits
• Activewear: PowerSoft leggings & joggers
• Men’s Deals: Sherpa pullovers, flannels & cold-weather basics

If you’re checking off family fashion in one place, this is the sale to shop.

5. Macy’s — Gift Sets, Home Finds & Holiday Fashion

Macy’s early Black Friday sale is full of gift-ready finds perfect for moms, teachers, family, and friends.

⭐ Best Macy’s Finds

• Beauty Gift Sets: Fragrance bundles, skincare kits, value sets
• Kitchen Deals: Mixers, toasters, cookware, and top-name appliances
• Bedding: Plush comforters, sheet sets & holiday bedding
• Women’s Fashion: Boots, sweaters & holiday party outfits
• Jewelry: Personalized gifts, diamonds & gold pieces

Macy’s is a go-to if you're hunting for gifts that feel premium without the premium price.

With early Black Friday deals rolling out earlier than ever, moms can shop smarter and stress less by snagging top picks before they sell out. Walmart, Target, Wayfair, Old Navy, and Macy’s are offering some of the strongest early savings across home, fashion, kids, and gifts — making right now the perfect time to start checking your holiday list.

SHOP ALL DEALS 

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